Ineduco
Ineduco is an online platform tailored for the academic community. It facilitates the exchange of study materials and fosters student engagement through community creation and participation. Offering access to over 150,000 e-books and educator-generated content, Ineduco serves as a valuable resource for both students and educators, streamlining the learning process.
CONTEXT
Embarking on the Ineduco journey in late 2022, I was initially tasked with optimizing the onboarding process and revamping the in-app reader for enhanced user-friendliness. Little did I know, this was just the beginning of my adventure with this ambitious startup. Following the successful implementation of the new onboarding and reader features, we pivoted to a comprehensive product redesign. Our focus shifted to captivating a fresh user base while staying true to Ineduco's established value proposition.
Ineduco Reader
journey shift
As we embarked on crafting the new onboarding and reader for Ineduco 1.0, our journey took an exciting turn. While these features were being implemented, we simultaneously dove into enhancing the original platform with additional functionalities. My role expanded to designing an intuitive UX for seamless payment integration, a more organized library, and a streamlined communication flow among other supplementary features.
However, it soon became evident that lurking beneath the surface were numerous large scale UX issues - challenges that called for more than just quick fixes.
UX/UI Updates for Ineduco 1.0
SPark of redefinition
Delving deeper into the Ineduco issues, I conducted a thorough UX/UI audit, meticulously uncovering both known and hidden issues. The result was a comprehensive 29-page document – a blend of insightful analysis and creative solutions. This detailed presentation not only highlighted the extensive scope of work ahead but also laid the foundation for a transformative journey towards enhancing the user experience. It was a clear roadmap, guiding us through the intricate process of refining and elevating Ineduco to new heights.
UX/UI Audit consisted of 29 pages including IA and User Flow reviews
Then came a pivotal moment from Alex and Ivan, the CFOs steering the Ineduco project. They unveiled an exciting new direction: pivoting Ineduco towards a community-centric superstructure, with a growing emphasis on educational environments and user-generated content. This revelation marked the dawn of a new era – the birth of Ineduco 2.0. It was a thrilling shift, promising to redefine our journey and reshape the way users interacted with our platform.
Here began the transformative tale of Ineduco's evolution, venturing into uncharted territories of community engagement and collaborative learning.
New Frontiers - Ineduco 2.0
Defining and ideation
At this critical juncture, we returned to the drawing board, ready to reinvent Ineduco from the ground up. It was a phase of reimagining and redefining, fueled by a series of brainstorming sessions and rigorous validation processes. These collaborative efforts were instrumental in shaping the initial structure of the product, laying the groundwork for what would become the innovative and user-centric Ineduco 2.0. This was a moment of creative rebirth, where ideas converged and a new vision for Ineduco began to take form.
Flow Diagrams
Wireframes
With the product direction and flow firmly approved and defined, we embarked on the next exciting phase: transforming our flow diagrams into tangible wireframe prototypes. This crucial step bridged the gap between conceptual ideas and visual reality, bringing us closer to the user-centric vision of Ineduco 2.0. It was a process marked by creativity and precision, where every line in our wireframes marked a step towards a more engaging and intuitive user experience.
